Google Shopping Management Services

We optimize our Google shopping costs with a professional Google shopping campaign – ROI optimization and online sales increase

  • Google Partner, certified in Google Shopping

  • An in-house team of eCommerce experts
  • Experienced in feed management & optimization
  • Experienced in feed management & optimization

  • Shopping campaign creation & ongoing maintenance

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What Are Google Shopping Ads?

Google Shopping campaigns and ads are used to promote your online and local inventory, boost traffic to your website or local store, and find better-qualified leads. Just like other ad formats, your Shopping ads are charged using cost-per-click (CPC), you only pay when someone clicks on your ad.

Shopping Ads show users a photo of your product, a title, price, your store name, and more. By providing as much information as possible, it gives the searcher a strong sense of the product you are selling before they click the ad, which provides you with more qualified leads.

Benefits Of Google Shopping Ads:

Better qualified leads

ou can increase the quality of leads by featuring product information directly in your ads; which helps shoppers make better-informed shopping decisions. More product information increases your conversion rate and makes shoppers more likely to complete a purchase on your site.

Easy retail-centric campaign management

It’s important to remember that instead of keywords, shopping ads use the product attributes you defined in your Merchant Center data feed to show your ads on relevant searches. Keep this in mind while you are setting up your Merchant Center data feed. Be sure to use descriptive titles. For example, when adding your data for a purple dog harness, try “Purple Dog Harness Size Medium” as the title.

Broader presence

More than one of your Shopping Ads can appear for a given user search. If relevant, a Shopping Ad and text ad can appear at the same time. You could be given multiple chances to have a shopper click on your ad in one search.

Google Shopping Management Services To Help You Thrive Online

ad1 offers professional Google Shopping Management services, including Google Shopping feed management, bid management, bid strategy refinement, and campaign optimization. Rest easy knowing your Google Shopping campaigns are in the hands of professional eCommerce marketing experts. ad1 Google Shopping Campaigns are proven to sell more product with less spend, stretching your advertising budget in the perpetual quest for maximum ROI.

With over 15 years of award-winning marketing under our belt, ad1 has the skills and experience necessary to optimize your Google Shopping campaign to maximize your ROI.

Bid Strategy Optimization google shoping Management
Bid Strategy Optimization

In an auction-style environment, bid strategy and optimization remains an integral part of improving your Google Shopping campaign to get the most from your spend. Let us put our proven strategies to work for your Shopping campaigns!

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ROI Improvement

At the end of the day, the only metric that matters is the return on your investment. We’re a results-driven company who know how to maximize the ROI from your Google Shopping budget.

Dynamic Remarketing Management google shoping
Dynamic Remarketing Management

Our understanding of Google’s sophisticated remarketing capabilities, combined with our holistic approach to the consumer purchase cycle, makes us an ideal remarketing partner.

Data/Product Feed Optimization
Data/Product Feed Optimization

To make the most of your Google Shopping campaign, your data and product feed need to be optimized and formatted for easy digestion by Google. Our Google Shopping experts know exactly what Google demands of its vendors.

Step 1

When signing up for our Google Shopping Ads Management Service, you’ll need to have a few things set up and decided:

  1. Your Google Merchant Center data must already be uploaded .
  2. The Click Budget – How much do you want to spend each month on clicks?
  3. The Geography – Where do you want the ads to run?
    – Global. OR,
    – USA. OR,
    – A list of Countries or States.

Step 2

We review the sign-up information, and you assigned Account Manager will schedule a phone call to discuss your goals.

Step 3

After your conversation with your Account Manager, our team will then set-up your Google Shopping Ads using the information from your Google Merchant Center, website, and the online sign-up form and start the campaign.

Step 4

The ad1 team will monitor and optimize the campaign each month and produce a report of your results. We continue this process each month until your campaign has ended.