Project Description

Case Study for a Auto Dealer Industry

1. To increase the traffic and get leads for client’s website.
2. To increase organic engagements and Facebook page likes.

Challenge

1. The main challenge was to lower the cost per result.
2. To Increase organic engagement on client’s social accounts.

Reason For Low Performance
  • No Consistency of social media posting.
  • No attractive social media posts
  • No proper sharing of mix content.
  • No proper monitoring of Ad campaigns
  • No A/B testing for Ad campaign
To increase organic engagement and Facebook page likes:

We started with creating social media content for this business that is relevant to the business and for these content we created attractive images.

Know Your Optimal Times to Post on Facebook (when the fans are most online.)

We also started sharing these posts on relevant groups
Focusing on Posts with a proper CTA
Solution & Process

To increase traffic and leads for clients website:

We took over the campaign; we created attractive Ad copies and started doing A/B testing with different Images, Headline and Ad text.
We did carousel ads which gave a good boost to the Facebook ads.
Narrow the target audience
This helped has to increase website traffic and decrease the cost per result.
We got 100+ quality leads for the client's website.

Results

Over a period of time we saw a steady increase in number of leads and also the cost per lead was decreased.

Organic page like growth

social media marketing for -Auto dealer-industry Organic page like growth

Examples of Enaging content on social media for better engagment. (Organic Engagement)

Examples of Enaging content on social media for better engagment. (Organic Engagement) ad1.one agency

Campaign Performance Comparison

Result of website traffic ad campaign

Result of website traffic ad campaign social media marketing ad1.one agency

Result of lead generation ad campaign

Result of website traffic ad campaign social media marketing ad1.one agency
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