Yandex Advertising, gives you the potential to reach over 60% of Russian-speaking internet users.
There are a variety of ad formats from which you can choose: text only ads, text and image ads, image only ads, video ads, dynamic ads, smart banners, search banners, and display campaigns.
Yandex gives you greater control over your marketing investment;with budget setting at the ad level.
You are only required to pay for clicks on search ads and for valid impressions on display ads. The price of an ad click is determined by an auction and the quality of the ad itself. These ads will only be served to relevant users who have an interest in your products or services; allowing you to maximize your budget with qualified results.