Drive exponential growth

TikTok’s intelligent content discovery process allows users to discover fresh content based on their viewing preferences and habits, helping your brands achieve fast growth and maximum visibility.

Who uses TikTok?

“TikTok” users can be found across the globe, with the Chinese-owned app currently available in 150 markets across the world and in 75 unique languages. 16-34 year olds who love to create, share, and interact with a global community.

Meet the next generation

With the majority of TikTok’s users being highly-engaged Generation Z and Millennials based in major cities around the world, your brands can instantly connect with the next generation of consumers.

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Which businesses benefit from TikTok advertising?

If your business wants to reach young audiences, TikTok ads should be on your radar.

There is less competition for ad space compared to Facebook or Instagram, and exciting formats available for advertisers to want to push the creative envelope.

The app is still maturing, the options aren’t as tried and tested as those offered by more established social media platforms. If you have a limited budget, we’d gladly discuss your objectives and advise if another platform, such as Facebook Ads, is more suitable at this time.

Any brand that wants to conduct a TikTok advertising campaign has to take extra care to create the best campaigns and most relevant content possible.

Targeting options

TikTok’s advertising targeting options are getting more complex as the service grows. The targeting filters allow you to include/exclude by:

  • Age
  • Gender

  • Location

  • Interests

  • Lookalikes

You can also use your own targeting lists (e.g. email database) if you have these assets.

The TikTok pixel is available to build an audience of website visitors, and monitor post-click website interactions like purchases.

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Create effective TikTok advertising campaigns today.

Early adopters can achieve their goals with TikTok. Now is a unique opportunity for your brand to get noticed, while there are relatively few advertisers vying for attention.

If you have the budget, and the creative vision, we’d love to help your business break into TikTok advertising! Please get in touch.

ad1 in feed video tiktok ad1 agency
In-Feed Video
Tell your brand story like a TikTok creator by integrating video content into users’ “For You” feed.
  • Appear in “For You” feed with up to 60-second of auto-play video with sound.
  • Users can ‘like’, ‘comment’, ‘share’, ‘follow’, ‘shoot videos with the same music’ etc.
tiktok Branded Lens advertising ad1 agency
Branded Lens
Dial up the fun with tailor-made sharable stickers, filters, and special effects. Unleash the potential of your creativity and watch its popularity grow.
  • A creative and fun visual experience that engages with the camera-first generation.
  • Uniting users around the world with visual languages that can span time, place and culture.
 Top View ads on Tiktok
Top View

A video first format that presents your brand on the best and unmissable placement of TikTok, capturing full user attention with sight, sound and narrative.

  • Leading access to user attention – showcase your brand on TikTok’s most premium real estate.
  • Up to 60 seconds of full-screen and long-form video, with auto-play and sound.
  • Distraction-free viewing grabbing 100% user attention.
brandTakeover tiktok ads agency
Brand Takeover
Immediately hook user attention with full-screen static or dynamic display, delivering strong visual impact for your brand.
  • Capture user attention through a full-screen visual experience.
  • Multiple creative format options with static or dynamic display.
  • Both 3 second JPG and 3-5 second video supported.
Hashtag Challenge
A one-of-a-kind engagement format that taps into user passion for creation and expression. Delivering strong brand awareness with a level of engagement that goes far beyond a simple click.
  • Invite all users to participate and create content around your campaign theme, with all UGC aggregating in the hashtag challenge page.
  • 3 to 6 day package options with supporting media placements, creative guidance and seamless setup.
  • Average engagement rate of 8.5% through likes, comments and shares.
Advertising on TikTok types and tips-hashtag-challeng-ad1-agency

Grow your business with diverse brand solutions on TikTok

Tik Tok ADS cost

TikTok haven’t disclosed CPMs outwardly – advertiser costs will be influenced by type of ad run and targeting options.

They do have a minimum budget requirement, which is $20 per day at the ad group level. For campaigns, they must either total $50 for the day OR the entire campaign.

What Can a Tik Tok Ad Agency Achieve for You?

Are you ready to start Tik Tok advertising with AD1 Agency

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